The second edition of ISC Paris International Week

The 2nd edition of the ISC Paris International Week was held from February 7 to 11, 2022.

Students, Alumni and professors were invited to participate in academic activities by professors from our international partner universities about sustainable development. ISC Paris had the pleasure of hosting 23  speakers from 12 partners universities throughout the week to provide an international perspective on environmental issues.

Program of the week

Monday, February 7th

• A global economy for the common good”, Juan Sapena, Universidad Catolica de Valencia, Spain
•  Sustainable HRM – Dream or Reality ?, Zsofia Asvanyi, University of Pecs, Hongria
•  Responsible Project Management, Nicholas Lambrou, University of Westminster, United Kingdom
•  Cultural Sustainability Development: Treasure your Roots ?, Ratna Dewi Paramita, Binus University, Indonesia
•  Return to welfare ? Examining the impact of COVID-19 on the HRM function, Louise Oldridge, Nottingham Trent University, United Kingdom

Tuesday, February 9th

• Leadership & Power”, Zsuzsanna Vitai, University of Pecs, Hongria
•  E-commerce & Cryptocurrency in Indonesia, Dewi Tamara, Binus University, Indonesia
•  Sustainability, Circular Business Models and Entrepreneurial Value creation, Suja Pradeep, Khawarizmi International College, United Arab Emirates
•  Financial Inclusion & Circular Economy, Dewi Tamara, Binus University, Indonesia
•  What is a sustainable business ?, Rachel Lander, University of Westminster, United Kingdom

Wednesday, February 10th

• Leadership & Decision-making, Zsuzsanna Vitai, University of Pecs, Hongria
•  Fintech and how these emerging technologies are reshaping the entire business ecosystem, especially the financial industry, Hugo Gong, University of Westminster, United Kingdom
•  Sustainable Marketing, how to do it right. Guidelines and examples, Lara Garcia, Universidad Catolica de Valencia, Spain
•  An international approach to Social entrepreneurship, Errol Hemans, Nottingham Trent University, United Kingdom

Thursday, February 11th

• Current issues and new perspectives in Enterprise Architecture, Maria Guseva, Mirbis & Higher School of Economics, Russia
•  Doing Business in China, Wei Manske-Wang, MCI Innsbruck, Austria
•  Key to Motivation, Nidhi Oswal, United Arab Emirates
•  Possibilities offered by digital technologies for sustainable development, Tatiana Kaminskaia,Saint Petersburg State University of Economics and Finance, Russia
•  Measuring Social Innovation Impact Across a Global North-Global South Connection, Jessica Salmon, Siena College,USA

Friday, February 11th

• Trends in Artificial Intelligence, Samer Rihawi, Khawarizmi International College, United Arab Emirates
•  Upcycling in Fashion, Indita Karina, Binus University, Indonesia
•  Overconfidence in Institutional Portfolio Managers: Reasons and Consequences, Luis Vicente, Universidad de Zaragoza, Spain
•  Customer Centric Approach in Post-Pandemic Times, an Agile Perspective, Agarzelim Alvarez, Universidad de Monterrey, Mexico
•  Big Data and Digital Transformation, Marzieh Tadebpour, University of Westminster, United Kingdom

Professors’testimonials

“ Being part of a learning experience within the frames of university international teaching weeks is always a pleasure. But participating the ISC Paris ITW was an exceptional one! Despite being an online event, students’ and colleagues’ openness, warm and supportive attitudes, questions and comments to my lecture made me feel actually being physically present at your campus! The ongoing support of the International Relations Team, especially that of Mario BAEZA, was extremely professional! Huge congratulations to the event! ” Zsofia Asvanyi, University of Pecs, Hongria

“ It was a pleasure to be invited to participate in the International Week, and to be able to join remotely.  It was a good opportunity for me to think how to approach teaching a varied international audience whilst also keeping them engaged online in the last session of the day.  The students engaged with the material and also the online activities.  I would love the opportunity to join in person next year!”, Louise Oldridge, Nottingham Trent University, United Kingdom

“ It was a great experience. I feel very excited that I can share the current industry developments with students in Paris. Especially in such an era of technology-led change, you will find that Fintech and Blockchain are implanted in our lives unconsciously. This is the evolution I mentioned in my presentation. The students’ questions and comments also gave me further insight into their thoughts. They should be the protagonists in this evolution.”, Hugo Gong, University of Westminster.

“It is a great pleasure to be part of it and inspire students on Digital Marketing and share with them best in class recent campaigns. I loved my time with the students. It was a great opportunity to interact with them and see where their head is at when it comes to Digital Marketing. Thanks to Mario that has contributed to put together this event.  From my end, it was certainly greatly coordinated. I would certainly love to participate in further editions maybe physical ones next time!”, Lara Garcia, Universidad Catolica de Valencia, Spain

“I have met curious and open-minded students from the ISC Paris International Week, who actively participate in the lectures and very much appreciate to think outside the box and learn more about international business and intercultural competence”, Wei Manske-Wang, MCI Innsbruck, Austria

The head of International Relations at ISC Paris

“ We were able to cover all geographical regions, which is a real asset for the event. This year, all the presentations focused on sustainable development, a major issue in our society. Thanks to the expertise, commitment and passion of the speakers for teaching, we were able to enjoy sessions rich in content and discussion”, Mario Baeza